On Thursday December 11th, Social Experiment and Universal Music Canada fete one of hip-hop’s most consistent and unanimously respected artists: Common, and the release of his latest work: Universal Mind Control.

With a career that spans 15+ years, 8 albums, and a countless number of quotables, Common has told his life story on wax. And by doing so, we’ve watched a man grow and mature into a person we can believe in, and in turn, be inspired by.

From his most introspective verses (“Retrospect For Life,” “Be,” “Resurrection”) to his tales of love (“Come Close,” “The Light,” “I Want You”) and social change (“The People,” “Theme For Assata” “The Sixth Sense”), Common has proven himself a multi-faceted artist, able to speak to you on many levels, but retaining the same level of honesty, emotion, and lyrical prowess with every song.

“Universal Mind Control” is no different, as Common takes his approach to a club setting, making people move, his way. With production by The Neptunes, and appearances by Kanye West, Cee-Lo, and more.

Definitely one of the hottest releases this year.

DJ Mensa provides the tunes, with a special retrospective of Common’s hottest bangers and obscure tracks that deserve their due.

Special giveaways all night long courtesy of Universal Music Canada

Definitely a Thursday night that no one should miss.

See you there


playing urban classics, old and new
open minded & bass heavy

@ Octopus Lounge
293 Palmerston Ave. (@ College)
19+/No Cover/No Dress Code/Be Easy

brought to you by Lounge & The Prizefighter Imprint


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